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Effective
11/1/1998
Information Collection and Use
Information Collection
AMERICAN DATABANK is the sole owner of the information collected
on AmericanDatabank.net. AMERICAN DATABANK collects information
from our users at several different points on our Web site.
Order
We request information from the user on our order form. A user must
provide contact information such as name, email, and shipping address
and financial information such as credit card number, expiration
date. This information is used for billing purposes and to fill
customer's orders. If we have trouble processing an order, the information
is used to contact the user.
Information Use
American DataBank collects personally identifiable information when
you visit our site and submit your information or when you purchase
products. We may use "cookies" (see below). This information
is used to enhance your user experience and provide you with information
regarding American DataBank services and special offers. When you
order services or register on American DataBank properties, we may
need you to provide your name, e-mail address, mailing address,
phone number and credit card information. When processing transactions
such as credit card payments, this information may be sent to reputable
third parties for fraud detection. These vendors maintain an obligation
of confidentiality with regard to such information. When you elect
to be included in our opt-out program, we may need you to provide
personal information including but not limited to: your full name,
e-mail address, mailing address, past addresses and aliases. This
information is used to help prevent your private information, as
distinguished from your public record information, from being disclosed
through American DataBank services.
Profile
We store information that we collect through cookies, log files,
clear gifs, and/or third parties to create a profile of our users.
A profile is stored information that we keep on individual users
that details their viewing preferences. Consequently, collected
information is tied to the users personally identifiable information
to provide offers and improve the content of the site for the user.
This profile is used to tailor a user's visit to our Web site, and
to direct pertinent marketing promotions to them. We share your
profile with other third parties such as data source provider.
Cookies
A cookie is a piece of data stored on the user's computer tied to
information about the user. Cookies allow Web site operators to
better customize visits to the site to the your individual preferences.
The use of cookies is standard on the Internet and many major Web
sites use them. American DataBank may use cookies to help provide
you with a better experience on our site; however, we do not store
personal identifying information in cookies.
By setting a cookie on our site, users would
not have to log in a password more than once, thereby saving time
while on our site. If users reject the cookie, they may still use
our site. The only drawback to this is that the user will be limited
in some areas of our site.
Log Files
Like most standard Web site servers we use log files. This includes
internet protocol (IP) addresses, browser type, internet service
provider (ISP), referring/exit pages, platform type, date/time stamp,
and number of clicks to analyze trends, administer the site, track
user's movement in the aggregate, and gather broad demographic information
for aggregate use. IP addresses, etc. are not linked to personally
identifiable information. IP addresses are tied to personally identifiable
information to enable our Web-based service.
Communications from the Site
Special Offers and Updates
We send all new members a welcoming email to verify password and
username. Established members will occasionally receive information
on products, services, special deals, and a newsletter. Out of respect
for the privacy of our users we present the option to not receive
these types of communications. Please see the Choice and Opt-out
sections.
Service Announcements
On rare occasions it is necessary to send out a strictly service
related announcement. For instance, if our service is temporarily
suspended for maintenance we might send users an email. Generally,
users may not opt-out of these communications, though they can deactivate
their account. However, these communications are not promotional
in nature.
Customer Service
We communicate with users on a regular basis to provide requested
services and in regards to issues relating to their account we reply
via email or phone, in accordance with the users wishes.
Sharing
Legal Disclaimer
Though we make every effort to preserve user privacy, we may need
to disclose personal information when required by law wherein we
have a good-faith belief that such action is necessary to comply
with a current judicial proceeding, a court order or legal process
served on our Web site.
Service Providers
We partner with other third parties(government agency, private database
agency) to provide specific services. When the user signs up for
these particular services, we share names, or other contact information,
SSN Data of Birth that is necessary for the third party to provide
these services. These third parties are not allowed to use personally
identifiable information except for the purpose of providing these
services.
Choice/Opt-out
Our users are given the opportunity to opt-out of having their information
used for purposes not directly related to our site at the point
where we ask for information. For example, our order form has an
opt-out of mechanism so users who buy a product from us, but don't
want any marketing material, can keep their email address off of
our lists.
Users who no longer wish to receive our newsletter
and promotional communications may opt-out of receiving these communications
by replying to unsubscribe in the subject line in the email or email
us at privacy@americandatabank.com,
or the user may contact us at 303-302-9211,or 910 Sixteenth St.
5th Fl. Denver, CO 80202 to opt-out.
Users of our site are always notified when their
information is being collected by any outside parties. We do this
so our users can make an informed choice as to whether or not they
should proceed with services that require an outside party.
Links
This Web site contains links to other sites. Please be aware that
we, AMEIRCAN DATABANK, are not responsible for the privacy practices
of such other sites. We encourage our users to be aware when they
leave our site and to read the privacy statements of each and every
Web site that collects personally identifiable information. This
privacy statement applies solely to information collected by this
Web site.
Security
This Web site takes every precaution to protect our users's information.
When users submit sensitive information via the Web site, their
information is protected both online and off-line.
When our registration/order form asks users
to enter sensitive information (such as credit card number and/or
social security number), that information is encrypted and is protected
with the best encryption software in the industry - SSL. While on
a secure page, such as our order form, the lock icon on the bottom
of Web browsers such as Netscape Navigator and Microsoft Internet
Explorer becomes locked, as opposed to un-locked, or open, when
users are just surfing.
While we use SSL encryption to protect sensitive
information online, we also do everything in our power to protect
user-information off-line. All of our users's information, not just
the sensitive information mentioned above, is restricted in our
offices. Only employees who need the information to perform a specific
job (for example, our billing clerk or a customer service representative)
are granted access to personally identifiable information. Our employees
must use password-protected screen-savers when they leave their
desk. When they return, they must re-enter their password to re-gain
access to user information. Finally, the servers that store personally
identifiable information are in a secure environment, behind a firewall.
If users have any questions about the security
at our Web site, users can send an email to privacy@americandatabank.com.
Supplementation of Information
In order for this Web site to properly fulfill its obligation to
users it is necessary for us to supplement the information we receive
with information from 3rd party sources.
Purchasing History
In order for this Web site to enhance its ability to tailor the
site to a user's preference, we combine information about the purchasing
habits of users with similar information from our partners, uscriminalcheck.com,
to create a personalized user profile. When a user makes a purchase
from either of these two companies, we collect and share personal
information back with us.
Enhancement of Marketing Profile
We purchase third party marketing data and add it to our existing
user database to better target our advertising and provide pertinent
offers we think our users would be interested in. We use this information
to enhance or overlay the profile's of individual users. This aggregate
marketing data is therefore tied to the users's personally identifiable
information. See also the Profile.
Correcting/Updating/Deleting/Deactivating
Personal Information
If a user's personally identifiable information changes (such as
zip code, phone, email or postal address), or if a user no longer
desires our service, we provide a way to correct, update or delete/deactivate
users's personally identifiable information. This can usually be
done at the http://www.americandatabank.net/Contact.asp or by emailing
our Customer Support at privacy@americandatabank.com.
or contact us by telephone or postal mail at the contact information
listed below.
Notification of Changes
If we decide to change our privacy policy, we will post those changes
to this privacy statement, the homepage, and other places we deem
appropriate so our users are always aware of what information we
collect, how we use it, and under what circumstances, if any, we
disclose it.
If, however, we are going to use users's personally identifiable
information in a manner different from that stated at the time of
collection we will notify users by posting a notice on our Web site
for 30 days.
Contact Information
If users have any questions or suggestions regarding our privacy
policy, please contact us at:
Phone: 303-302-9211
Fax: 303-573-1779
Email: privacy@americandatabank.com
Postal Address: 910 Sixteenth St. 5th Fl. Denver, CO 80202
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